ECP - Executive Certificate Program
in Strategic Digital Marketing, AI Enablement & Analytics
UPCOMING SESSIONS (Limited Availability)
NOTE: The program fee covers tuition fee, Notes and Case materials
IVY League
Curriculum
Corporate approved curriculum with IVY League delivery format
Not just any other
B-School
Backed up by a digital agency and a community of digital social media professionals. Giving iMET a unique edge with “Teach what we practice. And Practice what we teach
Helped
65+
Institutes
Trained
30k+
Students
Trained
1.5K+
Professionals
Nationalities Covered
Countries Represented:
Now...
learner’s can directly enrol for iMET’s qualifications
Cohorts
based Batches for
Effective Learning:
COHORT 01
PG Students
MBA/MCA/MS CA/CS/CMA
COHORT 02 (A)
Drop-outs/Career Change
Dropped out from CA/CS/CMA/CFA
COHORT 02 (B)
Drop-outs/Career Change
Not interested to do conventional PG including MBA/MCA/MS
COHORT 02 (C)
Drop-outs/Career Change
Not interested to give competitive government exams / UPSC anymore
COHORT 03
Graduates
Hotel Management | BBA/BCA with 1+ year of experience BTechs
Go Digital
Die
OVERVIEW: ECP
The Executive Certificate Program (ECP) in Digital Performance Marketing, Analytics & AI Enablement is a 6-month transformative journey designed to equip professionals with cutting-edge skills in digital marketing, AI-enabled analytics, and data-driven marketing strategies. This program is ideal for marketing enthusiasts, business leaders, and entrepreneurs who want to enhance their expertise in the ever-evolving digital marketing landscape. The course offers live projects, internships, and an opportunity to learn from industry experts through guest lectures and seminars. Through comprehensive modules and practical exposure, you will develop the ability to execute successful marketing strategies, analytics performance metrics, and leverage AI for optimal business outcomes.
Course Journey:
18 Weeks of Live Sessions:
Engage in expert-led, interactive live classes covering core business concepts, strategies, and tools.
2 Live Projects (1 week each):
Apply your learning through two real-world projects, designed to give hands-on experience in a practical setting.
4 weeks Internship:
Gain industry exposure through two internships totaling 4 weeks, helping you put theory into practice.
5 Specialisations:
Tailor your learning experience by choosing one specialisation based on your career goals (details below).
4 Guest Lectures:
Hear from industry leaders who will share their experiences, challenges, and insights into various business domains.
1 Seminar:
Participate in a seminar focused on the latest trends, business strategies, and growth opportunities.
Flexible Learning Options:
LIVE Online/Offline/Hybrid classes with SAME FEE STRUCTURE!
Convocation Ceremony:
On successful course completion
Program
Outcomes
Build Essential Digital Marketing and Strategy Skills
Develop expertise in digital marketing fundamentals, from crafting impactful content and managing performance marketing campaigns to designing digital PR strategies that elevate brand visibility. Gain the strategic insights needed to drive measurable results across social platforms and media channels.
Hands-On Experience with AI and Industry Tools
Master cutting-edge AI tools and platforms that streamline social media management, content creation, and audience analysis, giving you a practical edge in digital marketing.
On-Site Learning at a Digital Agency Office with Live Assignments
Experience the dynamic environment of a real digital agency with sessions held directly in their office. Work on live assignments alongside industry professionals, gaining practical skills and firsthand insights that bridge theory with industry practice.
Explore New-Age Business Models
Gain the confidence and skills needed to transition seamlessly into the professional world, equipped to secure career opportunities in the high-demand fields of digital and AI-enabled marketing.
Become Profession-Ready with Career Security
Dive into innovative business models like dropshipping, content creation, and personal branding, understanding how digital entrepreneurship is reshaping modern industries.
Craft AI-Enabled Strategies for Business Growth
Learn to design and implement AI-driven strategies that personalize customer experiences, enhance brand reach, and drive growth in a competitive digital landscape.
Network and Collaborate with Like-Minded Professionals
Collaborate on projects and participate in community discussions, building a network of peers and experts that will support and inspire your career journey.
Get ready for
“Most In-Demand”
Job Roles
360 degree performance marketing
Digital Branding
Complete Online Demand Generation
Influencer Marketing | Digital PR | Personal Branding/Thought Leadership
Online Community building & development
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Disruptive Digital Campaigns
- Meme Marketing
- Viral Marketing
- Engagement Marketing
Digital Marketing Campaigns– Publish and Promote
- Search Engine Optimization (SEO)
- Paid Media Planning and Optimization
- Social Media Optimization (SMO)
- Online Reputation Management (ORM)
Digital Marketing Campaigns Assets creation
- Website / Microsite / Landing page
- Social Media Setup and Activation
- Content Marketing Assets
- Visual Communication Assets
- Paid Ads Assets
Social CRM/Analytics integration & Management
Driven by
CAR Model
Career Prospects
and Placement
Internships | LIVE Assignments
10K+ per month Stipend
Placements for Students
1st year (3L+) 2nd year(5L+) 3rd year(8L+)
Lateral Placements for Working Professionals
Min 30% increment on present CTC
Key Highlights
New Gen
Specialisations :
- 01Digital Social Media and Communication
- 02Digital Performance Marketing
- 03Personal Branding, Content Creation, Influencer Marketing, and Digital PR
- 04Community Building, CSR, Employee Branding
- 05Data Management and Analysis
Financial Assistance
Available
iMET Global is an emerging skill-building wing of Pradurbhav Foundation (a section 8 Not-for-Profit company) that works with social development as a key objective.
iMET is the only institute supported by its associated Digital Agency arm — Digitally Next and the world’s largest AI Enablement community-building initiative — iSoCIAL, aiming to reach 30K+ users and connections in Digital Media, AI Enablement, and Big Data.
iMET’s focus is to prepare its learners to work at Agency and Corporate Levels that cannot be easily achieved with standard certifications and online programs.
Since its soft launch, iMET has impacted the lives of more than 30K learners from various colleges, institutes, and corporates.
Hear From
Our Learners
Ritu Bora, Batch 2022 | Italy
"I thank iMET for putting in all the efforts to groom us and make us digital media professionals. It was a wonderful experience. The teachers and mentors are really helpful and helped me to improve my academic and interpersonal skills."
Shanu Goel, Batch 2022 | India
"It has been my rainbow experience at iMET Global, the learning was backed by relevant case studies and a hands-on approach at the intersection of Management and Digital Social media. Last but not least, my decision of not pursuing an old school MBA got positively validated each and every day at iMET."
Catalina Aquistapace, Batch 2022 | Argentina
"Classes with Mr. Deepak have been so worthwhile! He has an amazing way of breaking things down so that they are understandable, and always keeping it light and fun. He creates the best summary so you feel challenged but not overwhelmed. For many other classes you just read from a text book but in his classes, Deepak asks questions and gets the students to respond which is both fun and promotes faster learning. I would highly recommend him/her to anyone interested in learning."
Anjali Thomas Shrivastava, Batch 2021 | India
"The sessions kind of opened the perspective on how we need to be branding the organization and what we do. Many myths have been busted completely."
Archana Dutt, Batch 2021 | India
"I thought I knew what digital marketing before these sessions was like but there were a lot of misconceptions that got cleared. We thought it’s just social media but it’s far beyond social media."
Stefania Procida, Batch 2021 | Italy
"I would like to thank you for succeeding in conveying during your lectures the enthusiasm of learning new ways of communicating, but above all transporting us all into the fascinating changing world of digital and media. Your dedication and joy have been a great example and a great stimulus to our curiosity."
How to
Enroll
Send Email Application
Learner can apply by sending his/her profile and admission request at contact@imetglobal.com OR WhatsApp at +91-9810409943
Admission Counselling Session
After receiving the application, we will fix a half an hour Admission Counselling Session (ACS) with our Learning & Development Team
Enrollment Finalisation
After attending ACS, an admission representative will connect with learner to complete the enrollment process and generate a unique Learner ID.
8 additional sessions with special emphasis on iMET:
Innovation, Mentoring, Entrepreneurship, Talent Building for Professional Character Building and Spiritual Development